Let’s chew the cud

Hello! Welcome.

Sit down and have a snoop around.

If you’re wondering what my credentials are like or want to know if we’re a good fit for working together, read on.

And if you can’t find the answers you’re looking for here or elsewhere, just hop over to my contact page to drop a question.

Meet the team

(It’s just me. And Hilda the hairy cow.)

  • Jen Moore copywriter Yorkshire

    Professional Jen

    Jen the publishing professional was established in 2004 when she took up her first post as copy editor at an education publisher after graduating with a degree in language and linguistics. For several more years she embraced the heady heights of senior editorship at an international publishing house.

    Long story short, she had babies (really nice ones), fell out with big corporate life, and took her skills and tenacity to go it alone as a freelancer.

    That was in 2010 and she hasn’t looked back. Except to wonder whether she left her favourite dictionary on her old desk.

    While writing for other people is now Jen’s thing, she still runs her copy-editing business alongside, unable to resist keeping those pesky apostrophes in check. So her writing clients get all the benefits of having an eagle-eyed member of the grammar geeks on their side in one Hairy Cow package.

    Nowadays, nothing gets Jen the professional more giddy* than working on copy for characterful independent businesses who want to make a difference to their world and ours.
    *This is an untruth. Professional Jen also gets giddy about new stationery, anything to do with hairy cows, and getting actual letters through the post.

  • Jen Moore copywriter

    Just Jen

    Jen was established in 1978 in Yorkshire, England. She now lives in York with her husband (all-round Love Muppet, IT Department, and on-hand kids’ entertainer) and her two children (one is mostly hair, hood, and gloriously wide smiles; the other has a permanently wobbly tooth and a delightfully dirty laugh). Oh and two gerbils – Phat Gus and Pipkin.

    When Jen isn’t working, she loves gambolling around the countryside with her family, especially if there are rocks to climb. She’s always got a book or three on the go. Recent favourites are by Matt Haig, Bob Mortimer, and Steven Pinker. She also loves watching any films without a long car chase in them, eating cheese and digestives (sometimes together), finding treasures in charity shops, and dreaming about making her own clothes.

    Issues close to Jen’s heart are looking after her patch of the planet (one refill at a time) and working with the community sponsorship group she co-founded to help bring refugee families over to York.

  • Hilda the hairy cow of copywriting

    Hilda

    This is Hilda. She’s beautifully unkempt. Incredibly loyal. And Jen’s most honest critic.

    .If you’re wondering what hairy cows have got to do with copywriting, have a nosy at the FAQs.

My values

  • Have fun.

    Since when does being professional mean not having fun? I try to mix pleasure with business as much as possible. I love what I do and I’m not going to hide it!

  • We love Little Apple Bookshop, York

    Be independent.

    I do what I can to support independent and ethical businesses in my work and my home life. So by working with me, you’ll not only be supporting my plucky little business, but plenty of others in turn too.

    I buy all of my books from my favourite indie outlet - Little Apple Bookshop - pictured above.

    My super furry cow logo was designed by the ridiculously talented artist and all-round lovely lass Eleanor of www.eleanortomlinsonart.co.uk.

    My branding photos are the result of the fabulous Cathie Heart and her wizardry with a camera. By name and nature, Cathie gets right to the heart of your brand and personality, with almost annoying levels of effortless skill and patience. www.cathieheart.com.

  • Hairy Cow Copywriting freelance writer York

    Go all in.

    No matter how big or small a writing job, I always go all in. For you and your business to get the most glittering copy. And for me to get the feels from a job well done. No half measures here!

  • Take care.

    Here at Hairy Cow Copywriting, I do what I can to look after my little corner of our planet. I’m all about refillables, reusables, second-handables, washables, and compostables.

    I currently work from home (on my beautiful second-hand writing bureau) and as a household we offset our carbon footprint through the Carbon Neutral Britain initiative, so Hairy Cow is pretty clean. Heck, our loo rolls even plant trees these days!

  • No bull.

    Honesty. As policies go, it’s one of the best. And I’m sticking to it.